Real Estate Rule #1: Check your photos!

Being a good Realtor requires so many skills. We are  (not literally, and not legally, of course)  a therapist, a marketing expert, a photographer, a life-skills coach and more.

If you are a listing agent, your job is to market your listing, negotiate acceptable terms, and get the transaction to closing.


Sometimes homes sell themselves; it is often true that at a certain price, anything will sell.


Does that mean that when you have a competitively priced listing (say, a foreclosure) that what you do as the listing agent doesn't matter? It matters a lot! Besides your fiduciary duty to the seller, whether they are an individual or a bank, everything that you do markets you as a Realtor to potential clients!


So when I came across some  photos in the MLS that featured dirty, open toilets, I was appalled! First of all, I am not sure why toilets are being featured in any listing, but if, for some reason,  it is necessary to show the toilets, why wouldn't the photographer take a second to lower the lids--especially when the toilet is filthy?

Somehow I doubt that folks who are looking for a new Realtor would consider using a listing agent who prominently features open toilet lids in their listings. Remember, if you are a listing agent, your listings on MLS serve as your portfolio.


What are your thoughts?


P.S. I did not include the offending photos because I did not want to infringe on any copyright laws--certainly the photographer would want to protect their rights to these lovely photos!

P.S.S The offending listing was for a home with a sales price approaching  $2,000,000. Wow...I have no words.

P.S.S.S I also come across photos with the Realtor reflected back in the mirror. Come on! Check your pictures!!




If you like what you've read, please consider subscribing to my blog by clicking on the Orange RSS button and following the instructions. Thanks!

 Momentum Realty

A GREAT Real Estate  experience.

If I can help you, your friends or family buy or sell their next home in Northern Virginia, please let me know!

If you need help with a home outside of Northern Virginia, I have an extensive network of referral agents and will make sure you are working with the best!

The contents of this blog may not be copied or reproduced without the permission of Holly Weatherwax.




Comment balloon 2 commentsHolly Weatherwax • September 24 2014 06:13AM
Real Estate Rule #1: Check your photos!
Being a good Realtor requires so many skills. We are (not literally, and not legally, of course) a therapist, a marketing expert, a photographer, a life-skills coach and more. If you are a listing agent, your job is to market your listing,… more
A Brutal Apology to Consumers from the Real Estate Industry
This is a great post by Bryan Robertson! Hire an agent who is willing to work for you… and has the experience to know what they are doing. Dear Home Buyer or Seller, You've been so patient with the real estate industry and for that,… more
5 Reasons to Sell Your Northern Virginia Home This Fall
School is in session here in Northern Virginia and the crazy summer schedule is settling down for everyone--kids or no kids! If spending more time at home has got you considering a move, it isn't necessary to wait until Spring to sell… more
5 Reasons a Realtor would FIRE a Client
This week, I heard from two different colleagues that they had 'let their buyer client go. ' In both cases, they had spent substantial time and resources to showing houses, writing and submitting contracts (yes, multiple ) and generally… more
5 Reasons To Buy A Northern Virginia Home This Fall
It is pretty well known that Spring is the most popular time to buy a Northern Virginia home. There can be some pretty compelling reasons, however, to consider buying a home in the Fall 1. Fewer buyers=Less competition. Econ 101… fewer buyers… more
5 Questions to Ask Your Listing Agent
I have been listing homes for a long time. I think that my clients would tell you that I am extremely meticulous in what I recommend that they do to prepare the home for sale and I am very methodical (while still being creative) in how I… more
Metro Comes to Reston, VA!
The first Metro station in Reston opened this past Saturday, July 26, 2014. The Wiehle-Reston East Silver Line Metro stop is open and running. Today is the first day that commuters are using Metro to commute from Reston! I remember when the last… more
Just listed! 11154 Glade Dr., Reston, Virginia
OPEN HOUSE 7/27/2014 from 1-4 p. m. Located on a quiet street, this contemporary townhouse is a secret slice of paradise Featuring 4 Bedrooms, 3. 5 bathrooms, a renovated eat-in kitchen, new hardwood and carpet, fresh paint and fixtures, this… more
Where to enjoy the 4th of July in Northern Virginia
It is 4th of July week and the weather is steamy in the DC Metro area. There is also a forecast for a potential storm on Friday (4th of July), so be sure to check the weather forecast and event sites before heading out to enjoy the festivities. So… more
The City is Too Expensive? This is not new!
This morning I sat down to read the paper (something I still like to do each morning) and I came upon this article, Millennials consider leaving Washington as the city becomes more costly If you don't feel like reading the article, the jist of it… more